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President Lu Weibing: XIAOMI-W Not to Pursue Blind Price Hikes; Reject Irrational Price Cuts to Grab Share
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XIAOMI-W (01810.HK) has launched multiple tiers of TOKEN packages, with positive market user feedback, CFO Lin Shiwei revealed. High-end model usage accounts for a high proportion, with Pro and Max versions contributing more than 50% of TOKEN calls, already generating related AI TOKEN revenue. XIAOMI-W initially budgeted RMB16.1 billion for full-year AI investment at the beginning of the year, and will flexibly adjust based on the actual development of its AI business, the CFO said, noting that opportunities in the AI industry are way beyond expectations, with rapid model iteration and high user recognition. Separately, Group President Lu Weibing said rising memory prices have dealt a blow to the entire consumer electronics sector, not only smartphones, with products such as TVs that use smaller memory specifications seeing even larger increases. Under such industry conditions, XIAOMI-W has formulated core operating strategies: first, dynamically balancing the relationship among selling price, costs, shipment volume and gross margin, avoiding blind price hikes and irrational price cuts to seize market share; Secondly, instead of directly raising prices on older products to pass on costs, the group is redefining products under the new cost structure to better match genuine user needs, launching new products with reasonable pricing to allow users to perceive product value. AASTOCKS Financial News |
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