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RedNote No. of Merchants w/ Turnover RMB10M+ Surges 2x YoY on 1st Week of Double 11
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On 11-17 October, during the first week of Double 11, the number of merchants and buyers with turnover exceeding RMB10 million surged by 2x YoY, while the number of products with turnover exceeding RMB1 million also grew 2x YoY, according to RedNote's e-commerce data.

From 10 to 20 October, the number of orders in RedNote's art toy category increased by 1x YoY, boosting merchant order volume by 89% YoY. Of which, POP MART (09992.HK)'s flagship store broadcast duration was 110 hours in the first week, with sales spiking 15x YoY.

Related NewsNomura: POP MART (09992.HK) 3Q Growth Accelerates Again; TP Kept at $372

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