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XIAOMI-W Dismisses Responsible Personnel, Penalizes 2 Executives Over KOL Sourcing Incident
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XIAOMI-W (01810.HK)'s spokesperson announced on the official Weibo the disciplinary results regarding the team's contact with the relevant KOL. According to the company's preliminary conclusion, Xu Jieyun, General Manager of the Public Relations Department, stated on Monday (5th) that the company has terminated the contact and promised not to cooperate in the future. The spokesperson indicated that the board believes the incident has severely violated company principles and seriously harmed the feelings of fans, constituting a serious violation. As per company policy, the responsible personnel involved in the incident were dismissed. Group Vice President and CMO Xu Fei and Group Public Relations Department General Manager Xu Jieyun were held accountable for management negligence. Their 2025 performance scores and annual bonuses have been deducted and canceled. AAStocks Financial News |
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