BOCOMI noted in its research report that LI AUTO-W's (02015.HK)  -3.300 (-3.179%)    Short selling $753.94M; Ratio 29.187%   (LI.US)      new model i8 is priced better than expected, but consumers may demand higher cost-effectiveness. Meanwhile, several new six-seat SUVs priced around RMB300,000 will be launched in 2H25, making this price range a competitive battleground.

According to the report, LI AUTO-W has announced the final pricing for its second pure electric model, the i8, with the official price range falling between RMB321,800 and RMB369,800, around RMB28,000-30,000 cheaper than the pre-sale price. The final pricing of the i8 beat market expectations by remaining consistent with the extended-range L8 series.

Related NewsG Sachs: LI AUTO-W (02015.HK) i8 Pricing in Line; Monthly Sales Estimated to Be 6K Units
However, consumer channel research indicated a gap between consumer feedback and expectations. For example, the Pro and Max versions priced over RMB300,000 do not come standard with a refrigerator and TV, and the initial sales rights are relatively ordinary.

BOCOMI kept a Neutral rating on LI AUTO-W with a target price of HKD103.7 for its H-shares and USD26.6 for its US shares.
(HK stocks quote is delayed for at least 15 mins.Short Selling Data as at 2025-08-01 16:25.) (Real-time Streaming US Stocks Quote; Except All OTC quotes are at least 15 minutes delayed.)