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<Research>BofAS: XIAOMI-W (01810.HK) YU7 Pricing Largely in Line; Orders Beat SU7
XIAOMI-W (01810.HK) recently held the 'Human + Car + Home Launch Event,' with market attention focused on the pricing of the YU7, BofA Securities issued a research report s...
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<Research>BofAS: XIAOMI-W (01810.HK) YU7 Pricing Largely in Line; Orders Beat SU7
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XIAOMI-W (01810.HK)  +2.050 (+3.603%)    Short selling $3.22B; Ratio 11.218%   recently held the 'Human + Car + Home Launch Event,' with market attention focused on the pricing of the YU7, BofA Securities issued a research report saying. The prices for YU7/ YU7 Pro/ YU7 Max are RMB253,500/ RMB279,900/ RMB329,900, respectively.

The YU7 pricing was largely in line with expectations, although the Max version's pricing was slightly higher than its expected range of RMB250,000 to RMB300,000, yet it still performed better than Tesla Model Y, the broker noted.

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Within one hour of the YU7's launch, over 289,000 orders were received, beating the SU7's first-day order volume of approx. 89,000. Therefore, BofA Securities kept rating at Buy based on strong EV momentum and robust growth in smartphones and IoT, with a target price of $66.
(HK stocks quote is delayed for at least 15 mins.Short Selling Data as at 2025-06-27 16:25.)

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