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Taobao Instant Commerce's Subsidy Lifts Biz Growth of Chain Restaurant Brands/ SMEs by 1.7x/ 1.4x MoM
Taobao Instant Commerce has recently announced the launch of a subsidy program worth up to RMB50 billion.Since the subsidy program went live, business for chain restaurant brands a...
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Taobao Instant Commerce's Subsidy Lifts Biz Growth of Chain Restaurant Brands/ SMEs by 1.7x/ 1.4x MoM
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Taobao Instant Commerce has recently announced the launch of a subsidy program worth up to RMB50 billion.

Since the subsidy program went live, business for chain restaurant brands and SMEs has grown by 1.7 times and 1.4 times MoM, respectively.

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In addition, orders for coffee, beverages, desserts, snacks, Western fast food, and other foods have increased by more than 1.5 times MoM, while orders during afternoon tea and nighttime periods have surged by over 1.7 times.

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