Data shows that this year's 618 industry GMV outperformed the same period last year with a YoY increase of 15%, but slowed in comparison with last year's 27% growth during the Double 11 period, according to a report from HSBC Global Research. Package volume growth also eased from 24% last year to 16% this year.Nevertheless, the narrowed gap between GMV and package growth was possibly due to the superior trade performance of certain categories driving up average prices, and BABA-W (09988.HK) +1.700 (+1.545%) Short selling $3.21B; Ratio 26.960% and Douyin shifting to direct discounts that led to a drop in rebate rates.Related NewsCLSA: BABA-W, JD-SW Achieve Faster GMV Growth in 618 Compared to Last YrHSBC Global Research maintained a Buy rating on BABA-W, JD.com, and Pinduoduo. Optimistic about its stable revenue outlook from CMR and cloud businesses, the broker named BABA-W as its top pick in the industry, with a target price staying at HKD172.(HK stocks quote is delayed for at least 15 mins.Short Selling Data as at 2025-06-20 16:25.)