YUM CHINA (09987.HK)  -27.800 (-7.667%)    Short selling $36.68M; Ratio 13.055%   experienced a hefty selloff this morning. It opened down 3.9% and once sank to an intraday low of $334.4 with a slump of 7.8%. It last traded at $337.6, down 6.9%, on a turnover of $30.81 million.

YUM CHINA (09987.HK)  -27.800 (-7.667%)    Short selling $36.68M; Ratio 13.055%   (YUMC.US)      has to maintain a reasonable balance between revenue and profit margin in its fast-food restaurant business model, Citi commented in its research report.

Related NewsG Sachs Mildly Trims Earnings Forecasts for YUM CHINA; Mgmt's Decision Not to Raise Results Guidance Triggers Negative Mkt Reaction
Underpinned by YoY more "temporary store closures during CNY" and YoY higher "permanent closure of inefficient stores" (which partially explained why system sales missed forecasts in 1Q), YUM CHINA's both same-store sales and restaurant profit margins outperformed expectations in 1QFY25.

Citi further lowered its FY25-26 net profit forecasts for YUM CHINA by 3%/ 2%. It also cut its target price for Yum China (YUMC.US)      from US$60.1 to US$53.1, and for YUM CHINA (09987.HK)  -27.800 (-7.667%)    Short selling $36.68M; Ratio 13.055%   from $468.3 to $414.1.
(HK stocks quote is delayed for at least 15 mins.Short Selling Data as at 2025-05-02 16:25.) (Real-time Streaming US Stocks Quote; Except All OTC quotes are at least 15 minutes delayed.)